“iPhone Killers” gird their loins for battle

As the launch of the 3G iPhone approaches, BusinessWeek reports that competitors face the same problem they did in July of last year. “Most people want the iPhone, just as they want the iPod and not some other MP3 player,” says Gloria Barczak, professor of marketing at Northeastern University. “People want the real thing.” The […]

Polaroid trying to reinvent itself in digital photography era

Millions of families have enjoyed instant pictures along with the emergence type Polaroid photographs, an alternative to the traditional method involving periods of up to a week for developarea and printing pictures, writes New York Times. Now, however, Polaroid wants to associate that period with the new technology of digital pictures made with the new […]